ACTIVE (Association for Cannabinoids, Terpenes, and Innovative Ventures in Europe) is the first pan-European trade association for cannabinoids and terpenes uniting companies, scientists, thought leaders, and investors in Europe. ACTIVE strives to help create a safe industry to all users and professionals of cannabinoids-based products. We protect, educate and connect CBD entrepreneurs, experts, investors and regulators and all relevant stakeholders to make Europe the best place to unlock the power of cannabinoids.
Organize research to improve the public’s general knowledge of CBD and terpenes —from production to consumption—in terms of safety, environment, science & technology.
Strengthen relationships between CBD producers and distributors. To promote the development of the CBD industry considering the evolution of the legal and political framework.
Establish quality standards and self-regulation for producers, creators, and sellers of CBD and/or terpenes products. Ensuring top-level security for professionals and consumers.
Develop informative campaigns relating to CBD products for the general public, government authorities, and professionals.
Publication of legal analyses in partnership a world-class law firm, detailing the most compliant path towards commercialization of CBD products throughout Europe.
Organization of conferences to facilitate potential collaboration, develop the industry, and build relationships between economic and political players.
Education and communication with the general public about CBD.
Why join ACTIVE?
The model of ACTIVE is that of a full-service association. Thanks to content and event production, compliance guidelines, and research, we inform and educate all players interested in cannabinoids and terpenes.
The most forward-looking ones who join ACTIVE have access to an infrastructure designed to support them on a European scale. Members of ACTIVE benefit from the expertise of its board members and strategic partners, who are pioneers in the CBD conversation, and resources that are aimed at all of the inflection points in a CBD-products company’s life.